Entries by Elio Esposito

Translation errors force Osaka metro websites offline

Image copyright: GETTY IMAGESImage caption: Passengers were told to take the ‘Sakai muscle’ line Osaka’s metro network has shut down its foreign language sites after users noticed some odd translations. Among the errors on its English page was the literal translation of Sakaisuji line as “Sakai muscle”. Many Japanese businesses are trying to make themselves accessible for […]

Agile localization: The complete guide

In the world of software development, localization used to be an afterthought. Product teams would focus on the design and development of the product. Only when the product is complete the need for localization arises. In today’s world, software development doesn’t work that way anymore. Companies went from annual and biannual releases to weekly and […]

Leading with languages: Why 30 languages is below average

As I’ve said for some time, the Internet connects devices, but language connects people. And when you examine the native languages spoken by the world’s 4+ billion Internet users, it becomes evident that you must support many languages in order to reach many people. In fact, if you want to reach more than 90% of the world’s Internet users, prepare to […]