Latest News & Articles
We welcome you to the Alphatrad Worldwide blog which will provide you with the latest news and interesting articles on the language services and internationalization industry.
6 Hashtag Campaign Tracking Tools for Social Media Marketers – Best Of
Hashtags are an important aspect of social media strategy. They help organize conversations around a topic, create massive insight for marketers to understand what drives shares and likes from users, and can become a lever for enabling brand influence. Hashtags are also a way to connect several campaigns together, even those managed offline (there are […]
The Guardian view on translation: an interpretative and creative act
Editorial: Translators bring with them their personalities and prejudices. So it matters that a woman has finally tackled the Odyssey Odysseus killing the suitors of his wife, Penelope, on the island of Ithaca. Illustration: Culture Club/Getty Images Translation is always an interpretation: an act of creation that also, paradoxically, demands a fierce loyalty to the […]
88 very British phrases that will confuse anybody who didn’t grow up in the UK
Every language has a few phrases that don’t always translate well — and the British English has some absolute corkers. The team at the Business Insider UK office have compiled a list of the best British slang and idioms that define the weird and wonderful British dialect we grew up with. From our linguistic research, […]