ÚLTIMAS NOTICIAS & ARTÍCULOS
Le damos la bienvenida al blog de Alphatrad Worldwide, que le ofrecerá las últimas noticias y artículos interesantes relacionados con los servicios lingüísticos y la industria de la internacionalización.
Breaking the Language Barrier to Get New Immigrants to Vote
Volunteers with Asian Americans Advancing Justice, an Los Angeles-based non-profit, work the phones to get Asian-American voters to the polls in California. The phone bank is part of the “Your Vote Matters” campaign, an effort to get 30,000 infrequent voters to cast their ballots. A Chinese restaurant during the lunch rush isn’t the first place you’d expect to find a […]
Combining software with human intelligence to improve translation
Stanford computer science graduate student Spence Green is first author on two studies about blending human and machine intelligence for language translations. Computer scientists at Stanford have created a language translation system that allows bilingual humans to translate text faster and more accurately than is currently possible. This hybrid approach, which blends human and machine […]
Localized Slogans: When Language Translation Gets Tricky
A slogan. It seems pretty straightforward. Translating a couple words or even a sentence shouldn’t be all that complicated, right? And yet we’ve seen countless examples of mistranslated slogans—from big global brands—that illustrate just how tricky translating slogans can be. Anybody recall Pepsi’s “Come alive with the Pepsi generation” tagline being translated into “Pepsi brings […]
